This new feature is truly amazing and gives marketers new and exciting opportunities for using videos.
What this new feature actually results in, is the ability to send your viewers from your video to your website and its subpages using an embedded link (annotation).
It gives you the power to place links at certain intervals of your video where you feel the need to insert a call to action. This may be the sale of certain items that feature in your short film or a link to a webinar sign-up page. The opportunities are truly endless.
In order to take advantage of this feature, you will need a partner account and set up your channel with a trusted account. There are a number of ways to do this and each channel will be assessed individually.
If you’re interested in creating a campaign using these new and exciting features, let us know. We’d love to create something new and innovative for your brand.